Optimized Video
MetaPlayer Framework
The Web’s First “Metadata-Powered” Video Player Framework
Metadata is the key to delivering the next-generation video experience. MetaPlayer takes advantage of RAMP’s patented MediaCloudTM technology to create high quality time-coded metadata including transcripts, tags, scenes and more. This metadata becomes part of the user experience, enabling contextually driven related content and advertising, dramatically increasing user engagement, streams per session, and advertising recall.
“Lean-Forward” Video Experience
- Prominent, unambiguous “in-video” search
- Simplified time-stamped tags and results
- Flexible, simplified “Up Next” playlist
- Ever present social sharing
- Flash and HTML5 based players
- Contextual related content and advertising integrations
Contextual Video & PopcornJS
- Leverage time-stamped frame level metadata to deliver dynamic related content during viewing experience
- Optional, customizable, large time-synchronized “Cards” to enhance the viewing experience
- Cue relevant ads from time-stamped metadata in and around viewing experience (7 different IAB units available)
- Integration with the Mozilla Foundation’s PopcornJS HTML5 interactive video framework
Developer-Friendly
The MetaPlayer Framework is also designed to be developer friendly. RAMP provides a full set of javascript libraries at http://developer.ramp.com to add lean-forward features such as interactive transcripts, time-coded tags, search within the video, related content, and more. The MetaPlayer framework integrates the popular Mozilla Popcorn library, is compatible with virtually any HTML5 video player, and has specific support for Brightcove, thePlatform, YouTube, FlowPlayer, JWPlayer and more.
